We collaborated with Beige - a curated clothing retailer - to encapsulate the essence of their brand and the diverse labels they carry in a tangible, engaging format. 

They envisioned a newsprint-style publication called The Preview that would serve both as a lookbook and a cultural artifact.

Drawing inspiration from mid-century editorial design, the publication features bold layouts, high-contrast black-and-white photography, and a tactile, raw aesthetic. This approach not only highlights the clothing but also evokes a sense of nostalgia and timelessness. The design elements—sharp typography, dynamic compositions, and a minimalist color palette—mirror the curated, intentional nature of Beige's brand, offering readers a glimpse into the curated world of fashion they represent.

The Preview stands as a testament to Beige's commitment to quality and style, blending classic design principles with contemporary fashion sensibilities.