In 2023, indie-pop quartet The Aces released their third studio album, I've Loved You For So Long, a deeply personal exploration of identity, love, and self-acceptance. The album marks a significant evolution in the band's sound and storytelling, reflecting their journey through personal growth and introspection.

We wanted to craft a visual identity that mirrors the album's themes. The design incorporates elements that evoke feelings of longing, introspection, and transformation, aligning with the band's exploration of personal and collective histories.

Our approach translated these themes into a visual language that balances intimacy with expressive artistry. Soft, luminous tones, layered textures, and abstract forms evoke feelings of longing, reflection, and emotional growth. The visuals mirror the personal transformations explored in the album, capturing both the fragility and resilience of the band members' experiences.